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Case Studies
Lipocheck

How LipoCheck achieved +70% Month-over-Month App Downloads through visibility in AI Search

LipoCheck needed to dominate AI-powered search in a highly regulated HealthTech industry. We deployed the SCAILE Content Engine that truly understands their medical voice, secured visibility in AI Overviews and ChatGPT results, and now delivers +70% month-over-month app downloads, making them the #1 cited source when patients ask about lipedema.

Helena Biber

Helena Biber

Co-Founder, LipoCheck

SCAILE built us a Content Engine understanding our voice. Healthcare demands accuracy we cannot compromise on. Their system learned our tonality, produces content requiring minimal revisions. ChatGPT now cites our articles because AI values medically accurate, well-structured content.

Lipocheck

The Results

Dominant AI Visibility in Health

From 5K to 40K monthly visitors, 167 AI citations

+0%

App Download Growth

0

AI Overview Citations

+0%

Organic Traffic Growth

0+

Blog Articles in LLM Citations

Lipocheck

Health Tech

HealthTech App for Lipedema Patients

LipoCheck is a HealthTech app helping patients understand and manage lipedema. Operating in a highly regulated medical industry, they needed content that was both medically accurate and optimized for AI search visibility. The result: becoming the most trusted and cited source when patients turn to AI for lipedema information.

The problem

Invisible in AI-Powered Search

  • Insufficient visibility in AI search for lipedema queries
  • Absence from ChatGPT and AI Overview results
  • Content creation bottleneck within regulated medical environment
  • Medical accuracy requirements slowing production
  • Stagnant app downloads lacking organic discovery pathway

Our approach

AI Visibility Content Engine Activation

  • Deployed Content Engine that learned LipoCheck's medical voice
  • Generated medically accurate, AI-optimized content at scale
  • Structured content for AI citation inclusion
  • Targeted ChatGPT and AI Overview optimization
  • Implemented strategic content across lipedema topics

Performance Dashboard

The Results in Detail

AI Mentions

167 AI Overview & 25 ChatGPT Citations

Dominating AI-powered search across all major platforms

220

Total

4

Platforms

AI Overview
AI Overview
167+119
ChatGPT
ChatGPT
25+25
Perplexity
Perplexity
19+19
Copilot
Copilot
9+7
77pages on AI Overview+60
31pages on ChatGPT+31

Verified Data

Google Search Console — 3 Month Performance

79K clicks, 2.59M impressions, 3.1% CTR, position 4.3

LipoCheck Google Search Console performance showing 79K clicks and 2.59M impressions

Verified Data

GSC Insights + Keyword Ranking Expansion

40.5K clicks (+51%), 1.05M impressions (+21%). Keywords grew from ~700 to 1,200+ (+71%)

LipoCheck GSC Insights showing 40.5K clicks, 1.05M impressions and keyword growth

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Simon Wilhelm - Co-Founder, SCAILE

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