How we made Parto
Parto, a digital payment solution for care and nursing facilities, was struggling to compete with established players in organic search. Their target customers were increasingly using AI assistants to research payment solutions. We implemented a comprehensive AI visibility strategy that achieved #1 rankings and 700+ qualified monthly visitors.
The Results
From Invisible to
700+ qualified B2B visitors monthly
#0
AI Overview Rankings
0+
Qualified B2B Visitors/Mo
0
Months Pipeline Filled
0+
SMEs Supported
Travel Tech
Digital Payment Solution for Care Facilities
Parto provides a digital payment solution for social care and nursing facilities (Sozial- und Pflegeeinrichtungen), simplifying financial transactions between care providers, residents, and insurers.
The problem
Invisible in AI-Powered Search
- Limited visibility in AI-powered search results
- Not ranking for primary commercial keywords
- Absent from AI Overviews and ChatGPT responses
- Undefined ideal customer profile
- Inconsistent, unpredictable project pipeline
Our approach
AI Visibility Content Engine Activation
- Identified high-intent keywords targeting B2B purchasers
- Refined AI landing page for conversion optimization
- Clarified target customer profile
- Optimized presence for AI Overviews and ChatGPT visibility
- Implemented focused content strategy across relevant areas
Performance Dashboard
The Results in Detail
Rankings
#1 AI Overview Position
Top position for core commercial keywords
Qualified Traffic
700+ Qualified B2B Visitors Monthly
Predictable monthly visitor stream from AI search
Timeline
From Invisible to #1
2-month transformation
Invisible in AI
Start
ICP Refined
Week 2
First Rankings
Week 4
700+ Visitors/Mo
Week 6
#1 AI Rankings
Week 8
Invisible in AI
Start
ICP Refined
Week 2
First Rankings
Week 4
700+ Visitors/Mo
Week 6
#1 AI Rankings
Week 8
Get Expert Sparring for Your Growth Strategy
- Free, no-commitment strategy call
- Tailored growth goals for your company
- Gain real insights into AI visibility
Already successfully supported 40+ SMEs
