Profitable, in-stock assortment only
Visibility for an out-of-stock or low-margin product creates no value and sometimes destroys it. Programmes are scoped to the assortment that is available and worth selling.
Ecommerce & Booking
Your assortment is compared in a chat you never see
Customers research ingredients, destinations and comparisons before they buy, and increasingly an assistant answers them. If your assortment is not in that answer, the decision is made before anyone reaches your shop.
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Thanks to scaile, we gained 300K additional unique visitors, 3M extra impressions, and €150K more in recurring revenue in 3 months.
Read their case study
300K
new unique visitors
3M
additional impressions
€150K
additional recurring revenue
What turns an answer into a transaction
Six decisions that separate coverage you can bank from coverage you pay for.
From question to product action
The research question and the product page are two ends of one path. Content answers the question properly and routes to the specific product that resolves it, not to a category listing.
The full intent surface
Destinations, ingredients, use cases, comparisons, gift and occasion queries. In commerce the surface is broad and shallow, which rewards coverage that a keyword-led approach never reaches.
Shops and booking platforms we have worked with
Work we can talk about publicly, and what it earned.
300Knew unique visitors
Ecommerce & Booking300K new visitors in 90 days: how Hey Honey became visible where customers research
Hey Honey gained 300K new unique visitors, 3M additional impressions and €150K in additional recurring revenue within 90 days.
Other industries
The reason a brand goes missing changes with the industry. Here are the rest.
Global Multi-Category Enterprise
Portfolios of 100+ products across 5+ markets, where product truth and approvals do not scale across categories and countries.
Category Creators
Funded or revenue-backed tech companies creating a new category, where the product is ahead of the language buyers use.
Technical Mittelstand
Export-oriented industrial companies whose engineering knowledge is absent from non-brand search and AI answers.
Publishing & Media
Publishers and media groups defending search referrals while turning a trusted domain and advertiser relationships into new revenue.
Which categories are actually worth being recommended for?
A 30-minute call: your profitable assortment, what customers ask before they buy in those categories, and who gets named in the answer today.