Profitable, in-stock assortment only
Visibility for an out-of-stock or low-margin product creates no value and sometimes destroys it. Programmes are scoped to the assortment that is available and worth selling.
Ecommerce & Consumer
Your assortment is compared in a chat you never see
Customers research ingredients, materials and comparisons before they buy, and increasingly an assistant answers them. If your products are not in that answer, the decision is made before anyone reaches your shop.
Trusted by 40+ Enterprises
Thanks to scaile, we gained 300K additional unique visitors, 3M extra impressions, and €150K more in recurring revenue.
Read their case study
300K
new unique visitors
3M
additional impressions
€150K
additional recurring revenue
What turns an answer into a transaction
Six decisions that separate coverage you can bank from coverage you pay for.
From question to product action
The research question and the product page are two ends of one path. Content answers the question properly and routes to the specific product that resolves it, not to a category listing.
The full intent surface
Ingredients, materials, use cases, comparisons, gift and occasion queries. In consumer commerce the surface is broad and shallow, which rewards coverage that a keyword-led approach never reaches.
Consumer brands and shops we have worked with
Work we can talk about publicly, and what it earned.
#1source AI answers use, up from ninth in May
Ecommerce & ConsumerHow to become visible in AI search: Beurer’s content workflow
Beurer expanded its magazine from keyword analysis, social listening and internal sources. beurer.com became the #1 source in AI answers, with 6.8 times the visits from AI assistants and 14% more Google clicks.
300Knew unique visitors
Ecommerce & Consumer300K new visitors during the project duration: how Hey Honey became visible where customers research
Hey Honey gained 300K new unique visitors, 3M additional impressions and €150K in additional recurring revenue during the project duration.
#1in ChatGPT
Ecommerce & Consumer#1 in ChatGPT: how LipoCheck became the first answer in its category
LipoCheck is now the #1 answer in ChatGPT for the questions that matter in its category, built on factual, source-grounded healthcare content.
Other industries
The reason a brand goes missing changes with the industry. Here are the rest.
Publishing & Media
Publishers and media groups defending search referrals while turning a trusted domain and advertiser relationships into new revenue.
SaaS
B2B software companies whose buyers research, compare and shortlist long before anyone talks to sales.
Industrials
Export-oriented industrial companies whose engineering knowledge is absent from non-brand search and AI answers.
Travel
Booking platforms, operators, hotel groups and destinations, where the trip is decided long before the booking form.
Finance & Insurance
Banks, insurers, brokers and payment providers, where every published claim has to survive compliance before it reaches a customer.
Which categories are actually worth being recommended for?
A 30-minute call: your profitable assortment, what customers ask before they buy in those categories, and who gets named in the answer today.