Simon Wilhelm
Co-Founder & CEO, scaile
Simon Wilhelm co-founded scaile in January 2025 together with August Gutsche and Julius Betzler and leads the company as CEO. He works with enterprise teams on visibility in AI search, from the first audit to defensible Share of Voice numbers, and writes here about AI search visibility, Generative Engine Optimization and enterprise content strategy.
Articles by Simon
- What AI visibility is, and how to measure it·4 min read
- Grounding pages: giving AI systems facts they can verify·3 min read
- The Complete Guide to AI Visibility Scoring: How We Rank 1,000+ Startups·15 min read
- From Invisible to #1: How DACH Startups Are Winning AI Search in 2026·13 min read
- How 1,000+ DACH Startups Rank on AI Search: Insights from the AEO Leaderboard·15 min read
- What Your AEO Score Really Means (And How to Improve It)·16 min read
- Why Most Startups Score Below 50 on AI Visibility (And What the Top 10% Do Differently)·16 min read
- Appear in AI Search: scaile's Content Engine·22 min read
- AI Search and the Death of the Traditional Buying Journey·12 min read
- AI Search Trends 2026: What Marketers Need to Know·12 min read
- Content Automation at Scale: Building AI-Powered Publishing Pipelines·19 min read
- Content Compliance at Scale: Automating Fact-Checking and Review·15 min read
- Entity SEO: The Foundation of Generative Engine Optimization·13 min read
- GEO for B2B SaaS: A Practical Playbook·19 min read
- GEO Optimization Guide 2026: How to Rank in Generative Search·16 min read
- GEO vs SEO: Key Differences Every Marketer Should Understand·20 min read
- How ChatGPT Decides Which Brands to Recommend·13 min read
- How to Build a Content Engine That Publishes 40+ Articles Per Month·18 min read
- How to Track Your Brand Visibility in AI Search Engines·18 min read
- Measuring Content ROI: From Publishing Volume to AI Visibility·6 min read
- Multi-Language Content Automation: Scaling Across Markets·14 min read
- Perplexity vs Google AI Overviews: How Citation Models Differ·14 min read
- Schema Markup for GEO: How Structured Data Drives AI Citations·17 min read
- The Rise of Zero-Click Search: What It Means for Your Pipeline·18 min read
- Voice Search Meets AI: Optimizing for Conversational Queries·16 min read
- AEO Strategy for Ecommerce Brands: Mastering AI Visibility·13 min read
- Context Analysis for AI Engine Visibility: Optimizing for Generative Search·18 min read
- Win AI-Driven Buyers: Content Powers Beyond Lead Enrichment·10 min read
- Secure AI Discovery: Fuel Your GTM Pipeline·9 min read
- Trade Show Leads: Master AI Discovery for Outbound Success·8 min read
- Win AI Search: The New Lead Enrichment ROI·8 min read
- Capture AI-Driven B2B Buyers Before Sales·7 min read
- AI Chooses Your Vendors: Outbound Is Too Late·10 min read
- Be Cited by AI: The New B2B Lead Generation for Tech Startups·8 min read
- Win AI Buyers: Enrichment Fails. Be Cited by AI Content·14 min read
- Stop Losing Leads: How Connecting CRM and Marketing Automation for SMEs Drives Growth·20 min read
- AI Search Visibility: Fill Your Funnel Before Your CRM·11 min read
- Be Cited by AI: Clean Data is Just the First Step·11 min read
- AI Funnel Entry: scaile Powers GTM Upstream·20 min read
- Be the AI Answer: Outbound Won't Reach Them·21 min read
- GTM Starts Here: Win AI Discovery, Fill Your Funnel·7 min read
- AI Chooses: Win Upstream of Your GTM Stack·13 min read
- AI Decides Your Funnel. scaile Gets You In.·21 min read
- Capture AI Discovery: Power Your GTM Inbound·22 min read
- Win AI-Driven Discovery: Optimize GTM After You're Found·8 min read
- Win AI Discovery: Orchestrate Your GTM Funnel Entry·8 min read
- Get Into the AI Funnel: Optimize Discovery Before GTM·18 min read
- Win AI Search Discovery, Unlock Growth·15 min read
- 2026 Growth: AI Discovery is Your New Funnel Top·18 min read
- Don't Just Track AI Visibility, Own It·14 min read
- AI Search Discovery: scaile's Content Engine for Inbound·16 min read
- AI-Ready GTM: Get Your Brand Into the Funnel·11 min read
- Unlock AI Discovery: Optimize Your GTM Upstream·8 min read
- Win AI Discovery: scaile Fills Your GTM Funnel·15 min read
- Win AI Discovery: scaile Fills Your GTM Funnel·9 min read
- Win AI Discovery: Fuel Your GTM Stack with Inbound·8 min read
- Win AI Discovery: Fuel Your GTM Funnel Upstream·9 min read
- AI Decides Who Enters: Fuel GTM Playbooks with scaile Inbound·24 min read
- Buyers Ask AI: Are You in Their Answers?·17 min read
- Secure AI Discovery: Fill Your GTM Funnel·15 min read
- Capture B2B Buyers: AI Visibility Starts with Content·7 min read
- AI Buyers Choose: Get Cited by AI, Beyond Enrichment·10 min read
- Win AI Buyers: Be Cited by AI Search, Not Just Enriched·8 min read