PR
Are backlinks, guest posts and media placements part of GEO?
Are backlinks part of GEO? What links still do for AI answers, when a guest post or media placement counts, and which tactics break Google's rules.
Blog
AI visibility, explained
How AI search decides whom to cite, and what enterprises can do about it.
AlternativesCan ChatGPT replace your SEO agency?
Which SEO agency tasks ChatGPT can take over, why it guesses search volumes, what AI agents change, and when ChatGPT plus your own team is enough.
CompetitorsHow to outrank a competitor in AI answers: a 90-day plan
To outrank a competitor in AI answers, find the questions and cited pages it wins, become the better source on them, keep it current and count many runs.
TrackingBranded or unbranded prompts: which to track and how to group them
Branded vs unbranded prompts: why to track both in separate scores, what each tells you, and when to group prompts by topic, category or audience.
Business CaseIs generative engine optimization worth it? The ROI evidence
Is GEO worth it? What controlled research and client before-and-after data show, how to do the ROI math, and what the skeptics get right.
AgenciesGEO pilot: what a first engagement should include before a yearly contract
How to start GEO with a pilot: analysis or pilot, what a first engagement must include, how long it needs, and which results should decide the yearly contract.
AlternativesPeec AI alternatives in 2026: 6 options compared
Six Peec AI alternatives compared on price, prompts and engines: Otterly.AI, SISTRIX, Semrush, Ahrefs Brand Radar, Profound and scaile.
ComparisonsProfound vs Peec AI: which tracker wins and what neither does
Profound vs Peec AI compared on today's prices, prompts, answer engines and agents, with a verdict for US and DACH teams and the work neither tool does for you.
EnginesHow to appear in Google AI Overviews
Google's one entry rule for AI Overviews, why a top 10 ranking no longer decides the citation, and five steps to write pages that AI Overviews cite.
See where your brand stands in AI search
Book a call and we walk through your category: the questions your buyers ask, who gets cited today, and where the opportunity is.